diff --git a/help-others.md b/help-others.md
index 5babc43da..5ec74c756 100644
--- a/help-others.md
+++ b/help-others.md
@@ -1,8 +1,9 @@
 # Help Others
 
-- I'd like to [[explore]], put in [[practice]]:
+- I'd like to [[explore]], [[embody]], put in [[practice]]:
   - [[effective altruism]]
   - [[universal basic income]]
+  - [[public utility]]
   - [[revolution]]
 
 [//begin]: # "Autogenerated link references for markdown compatibility"